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AJAX, JSON & DOM

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In the current internet environment, web users demand more from websites than flat, static pages.  They expect interactivity, functionality and ease of use – a rich, feature-packed web environment that fits into their lives.  Designing your website with these factors in mind is one of the keys to building a successful web presence.  Whether you run an online store or a social networking site, you'll need powerful web applications that integrate with your business and provide your visitors with the experience they've come to expect.

Developing such a site requires specialized web programming knowledge.  Asynchronous Javascript and XHTML (frequently referred to as AJAX) is a combination of programming techniques and disciplines that come together to give programmers power and flexibility in designing web applications.  From markup and style (XHTML) to Document Object Modeling (DOM), several programming technologies are used together to create a rich environment that is responsive, interactive, and efficient.  We also use JSON, a slimmed down subset of Javascript, to make your applications run even faster – crucial in today's broadband world where speed is king.

Giving your customers the experience they want is a core component in marketing your company. Many customers make significant decisions about businesses based on their experience at a website. They will judge your company's quality and personality through your site, so make sure that they like what they see, and that your site reflects your values accurately.Use GEXTON's team of AJAX developers to put together a winning site design that integrates the AJAX suite of technologies.

Contact us for more information on AJAX, JSON and DOM.